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Our Approach

Peek From The Pit is a company that was created in order to help artists and bands to maximise their radio and TV exposure in the UK. With many years of experience working with some of the biggest heavy metal bands in the world, our approach is one that respects the artist and their vision, and brings in the experience and knowledge of the UK radio scene to make every album campaign as successful as possible.

Our Story

Nick has developed his experience and reputation as the Promotions Manager at Nuclear Blast Records, the largest heavy metal record label in the world. During his time there, Nick got to work with over 250 bands ranging from Pop/Rock to the most extreme Black Metal. Nick achieved commercial and chart success with many of those artists, and helped develop the careers of many young bands too. While at Nuclear Blast Nick was also in charge of the promotion at SharpTone Records and Arising Empire. He also had a brief time at Century Media Records.

Meet the Team

Peek From The Pit is a company owned and run by ex-Nuclear Blast Promotions Manager, Nick Azinas.


Nick Azinas

Founder & President

Nick has worked on over 250 international album campaigns for bands including Slayer, Anthrax, Nightwish, Machine Head, Behemoth and Don Broco. Many of the albums he's worked on went on to reach the Top 20, in the UK albums charts.

Let us know what you've got in mind...

Get in touch with us for all inquiries regarding UK radio & TV promotion.